Company store budget and credits

Company Swag Store Pricing in 2026: What Does It Cost?

"How much does a company swag store cost?" usually has two answers: the cost of running the store, and the cost of the merch your team orders. Knowing both helps you compare options fairly.

1. Running the store

This covers the store itself, access control, support and management. Sterling Merch's fully managed stores start at $99 per month and include a dedicated relationship manager, a branded private store, new-hire ordering by link, budgets, reporting, and help onboarding your existing vendors. See the full list on our pricing page.

2. The merchandise

Merch is quoted based on the products, decoration and quantities your team orders. Premium blanks, embroidery and held stock cost more than basic tees printed on demand.

What changes the price

Factor Effect
Team size and order volume More orders mean more fulfillment and support
Catalog size 8 to 15 focused items is the sweet spot
Held inventory Faster delivery for popular items
Integrations SSO, HR-system triggers and vendor order routing

Budget models for employees

  • $0 checkout: the company pays; highest adoption.
  • Credits or allowances: predictable annual spend per person.
  • One-time codes: one kit per new hire or event.

Questions to ask any provider

  • Is there a monthly fee, and what does it include?
  • Do we get a dedicated contact or a support queue?
  • Can new hires order without us adding them?
  • Can we use our existing vendors?
  • How are we invoiced, and can we use purchase orders?

Try it yourself: this site is a working demo store. Add something to your cart and check out exactly as an employee would; every order is a free test order and nothing ships. Managed stores start at $99/month (see pricing). Talk to Sterling Merch about a store for your company.

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